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The NYPL’s “The ABC of It” Explores the Importance of Children’s Books

November 20, 2013 Leave a comment

Bill Gray, Ogilvy North America’s former co-CEO and founder of the Ogilvy & Mather’s Diversity Council, has worked with a variety of well-known companies, including Coca-Cola, Time Warner, Inc., and Yahoo! Inc. In addition to currently managing Hulls Highway, Inc., Bill Gray is also a trustee of the New York Public Library.

Since its founding in 1895, the New York Public Library (NYPL) has provided citizens with free information, books, and education. As the largest public library system in America, the NYPL is made up of over 80 neighborhood branches and four research centers. One of the library’s current exhibitions is “The ABC of It” which looks into children’s books and their impact on society. It examines what these books teach children, what they say about society, and why they are important.

The exhibit portrays the varying art, history, popular culture, and overall change that its collection of children’s books has to offer. It explores the cultural folklore that many children’s books are based on, the various arts that reflects worldwide traditions, and many ways that these books changed the dreams of young readers across time. With a wide collection of children’s books and activities, “The ABC of It” promotes the importance of children’s books across both culture and time.

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The Fresh Air Fund Provides Kids with an Enjoyable Summer Experience

Former co-CEO of Ogilvy North America, Bill Gray has more than 30 years of experience within the advertising and marketing sector. Committed to supporting public service organizations, Bill Gray is a Fresh Air Parent and strong supporter of the Fresh Air Fund.

Founded in 1877, the Fresh Air Fund provides children from low-income communities with the opportunity to enjoy their summer in the country. The program first started during the tuberculosis epidemic among children living in New York City, and served as a way to provide children in need with country air, which was believed to cure respiratory illness. The program grew over the years and has helped more than one million children in need experience the country.

Through the Fresh Air Fund, families and communities located in rural areas and the suburbs can volunteer to host children from the city. Through these host families and communities, Fresh Air Fund children are given a place to stay and the chance to experience summer get-togethers and activities outside of the city. Children that are a part of the Fund live in low-income communities within New York City, and range from ages six to 18. Through the Fresh Air Fund, these children are able to experience a brief vacation from their home, participate in summertime activities, and have a chance to make new friends.